N°2 THE White Negroni

La vie est Belle!

The White Negroni colorless, but not pale, is now a neo-classic. The endlessly intriguing blend of gin, vermouth bianco (Americano) and bitter bianco, which we’ll discuss in more detail later, brings the difference to its classic relative, the Negroni. At Ardent BATCH, our mission is to bring it to market as a bottled cocktail, ready to serve – and to perfection.

Story & Ingredients

The story

In 2001, Wayne Collins created a new edition of the classic from Italy. Inspired by French influences, he replaced red vermouth with the white variety and thereby added a bit of lightness to the drink. La vie est belle!


  • London Dry Gin

  • Italian Bitter Rosso

  • Vermouth di Torino

Ready to Drink Cocktail - Ready to serve and ready to drink!

Fill a tumbler (glass) with ice

Pour in 8 cl


Garnish with grapefruit zest


Tip: French Paloma

5cl White negroni & grapefruit lemonade


Costs can be recorded in the cash register to the nearest cent. The table of measurements enables immediate status control in the restaurant or in the stockroom.


Developed with restaurateurs and bartenders for restaurateurs.


Anyone can use it – regardless of whether an intern, apprentice, chef de rank or bartender. The guests always have a consistent, positive experience.


By using ready-made mixes, Ardent BATCH can give guests and restaurateurs back between five and ten minutes of their valuable time per drink.

The production

Bottled and produced our Bottled White Negroni 100% in Austria, near the beautiful Mozart city of Salzburg. Batched with exclusively Italian ingredients from Italian family businesses.

Everything about the White Negroni

Our N°2 The White Negroni is made with carefully selected ingredients, including Cocchi Americano, which provides the perfect wine-liqueur balance. This wine is flavored with a fine blend of herbs and spices, including gentian flowers, mugwort, cinchona bark, bitter orange peel and elderberry.

Another important ingredient in our bottled White Negroni is Luxardo’s Bitter Bianco, made by extracting roots, barks, seeds, herbs, fruit peels and seeds, flowers, spices and botanicals in high-proof alcohol. Luxardo Bitter Bianco is made by distilling most bitter herbs and spices, making the color transparent and slightly changing the flavor profile. An infusion of Roman absinthe (wormwood) is also added to enhance the bitter taste and give the product an ivory color.

Our The White Negroni No. 2 contains a gin from Luxardo, which has been produced since 1833. This gin brings notes of cardamom, bitter orange, cinnamon, angelica, licorice and, of course, juniper, which blend perfectly with the White Negroni.
Gin is a distilled spirit made from grains or molasses, flavored with various botanicals. The exact botanical mix differs from gin to gin and gives each gin its individual aroma. Some of the most common botanicals are juniper, coriander, citrus fruits, cardamom, and angelica root.

The history of gin is closely tied to the history of medicine, as Italian monks in the 12th century learned the art of distilling spirits and began using alcohol as a base for medicine. These medicines were often based on the healing properties of juniper berries, which shows the practice of flavoring alcohol with juniper berries.

However, the gin we know today was invented in the 15th century by Dr. Franciscus Sylvius de la Boe. He combined alcohol with juniper berries to treat kidney problems and tropical fever suffered by Dutch settlers in Dutch East India. He called his invention “Genievre”, the French word for “juniper”. The drink soon became popular as a beverage and the name was shortened to “Genever” or “Jenever”. The British troops fighting in Holland in the 17th century brought “Genever” back to England and simply called the drink “gin”.

In the 18th century, taxes were levied on all spirit imports, leading to an increase in gin production in backyards and an increase in consumption. This eventually led to the passage of eight laws, known as the “Gin Acts”, between 1729 and 1751. The breakthrough was the law that forbade distilleries to produce less than 1800 liters of pure alcohol. This led to the creation of well-known brands such as Gordon’s, Plymouth, Beefeater, and Tanqueray.

The Gin and Tonic, one of the most famous gin-based drinks, was born when malaria became a problem due to the expansion of the Empire into India. The medicine tonic, taken to prevent the disease, was incredibly bitter due to the active ingredient quinine. To make it more palatable, gin and often a lemon were added.
It was not until 2008 that the minimum production of 1,800 liters required by the Gin Act of 1751 was abolished. This led to a shift in taste boundaries and the emergence of new gins on the market.

Together with our other ingredients, Luxardo’s Bitter Bianco makes the perfect complement to our Bottled White Negroni. The careful selection and combination of these ingredients allows us to offer a unique and distinctive cocktail that appeals to discerning palates.

A decisive part in the taste of our White Negroni is the white vermouth of the family business Gulio COCCHI.
Vermouth is an aromatic plant that has been valued for its medicinal properties for centuries. The plant is also known as absinthium and is used in the production of vermouth wine, vermouth liqueur, and other alcoholic beverages.
Vermouth is a perennial plant that originates from the Mediterranean region. It has been known since ancient times and was used by the Romans and Greeks for medicinal purposes. Vermouth was also cultivated in Europe during the Middle Ages and was included in many herbal medicine books.

In the 19th century, vermouth became the main ingredient in absinthe, a strong, green liqueur that was very popular in Europe and North America. Due to the high concentration of thujone, a psychoactive substance in vermouth, absinthe was banned in many countries. However, today, vermouth liqueur is making a comeback and is produced in various variations by many renowned manufacturers. 

Vermouth wine and vermouth liqueur are made from a mixture of vermouth, other herbs and spices, as well as alcohol and sugar. The production process begins with the infusion of vermouth and other herbs in alcohol. The mixture is then filtered and sweetened with sugar.

The production of vermouth requires a lot of patience and expertise. The type of herbs and spices used in the mixture, as well as the degree of infusion, have a significant influence on the taste and aroma of the finished product. Vermouth producers often use secret blends to ensure the unique flavor of their product.